Applying Interdisciplinarity to Globalization, Management, Marketing, and Accountancy Science

Applying Interdisciplinarity to Globalization, Management, Marketing, and Accountancy Science

Vladislav Pavlát, Ladislava Knihová, Lubomír Civín, Jaroslav Halík, Radka MacGregor Pelikánová
Indexed In: SCOPUS
Release Date: October, 2023|Copyright: © 2023 |Pages: 310
DOI: 10.4018/978-1-7998-8669-3
ISBN13: 9781799886693|ISBN10: 1799886697|EISBN13: 9781799886716
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Description & Coverage
Description:

With the world becoming increasingly interconnected and complex, traditional means are no longer sufficient to address complex global issues. Scholars often struggle to navigate the intricate web of interdisciplinary research and theory. This gap in understanding leaves many academics feeling adrift in their pursuit of knowledge, unable to harness the full potential of interdisciplinary collaboration.

Applying Interdisciplinarity to Globalization, Management, Marketing, and Accountancy Science offers a comprehensive and up-to-date solution to the obstacles of interdisciplinarity. It meticulously analyzes the theory and methodology of interdisciplinarity as it exists in the most relevant literature, and through a detailed examination of four vital disciplines in the applied economy, it compares and contrasts the dynamics of globalization and its reflections within these fields. Furthermore, it uncovers the hidden infrastructures supporting these disciplines and offers practical insights into applying this knowledge in research and practice. By bridging the gap between theory and application, this book equips scholars with the tools and understanding needed to thrive in the complex world of interdisciplinary research.

This book is an indispensable resource for scholars and educators across diverse disciplines, empowering them to embrace interdisciplinarity with confidence. By offering a roadmap through the maze of interdisciplinarity, it empowers academics to transcend disciplinary boundaries, fostering innovative solutions to the world's most pressing challenges. Whether you are a seasoned researcher or a budding scholar, this book provides the guidance needed to unlock the full potential of interdisciplinary collaboration and navigate the intricacies of the global academic landscape.

Coverage:

The many academic areas covered in this publication include, but are not limited to:

  • Academic Collaboration
  • Academic Landscape
  • Applied Economy
  • Disciplinary Boundaries
  • Globalization Dynamics
  • Hidden Infrastructures
  • Innovative Solutions
  • Interdisciplinary Research
  • Interdisciplinary Theory
  • Non-Traditional Approaches
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Editor/Author Biographies
Ladislava Knihová is an experienced learning consultant with a demonstrated history of working in the e-learning industry, corporate education, and academia. Skilled in Instructional Design and Methods, Analytical Skills, Coaching, Learning Management, and Educational Technology. Strong education professional with a Master of Business Administration - MBA focused on Marketing and PR from European Business School SE Prague. PhD. dissertation thesis in marketing successfully defended in October 2022 at The Prague University of Economics and Business, Department of Marketing. The dissertation thesis topic: Education-based Marketing in the Context of Modern Marketing Communication.
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